Tuesday, August 11, 2009
|Google has made change to its system was the launch of universal search in 2007. So many things like blogs, videos etc. included in the first page of the search results. Universal search reduces the number of the relevant sites appear in the first page . As usual many sites have to pay to get the position on the page one.|
I think, it is a part of the long slog to achieve ever more exact interpretations of users' queries. Actually the aim is to understand users' language and the intention of their search. Some brands will benefit from these semantically related search listings, those are now appear at the bottom of page one of search results when a user search.
Many people see this semantic search update as a small change. According to Neil McCarthy's thought "People can be a bit more relaxed in their use of language," he also says "They only have to use words from the right group rather than find the exact word."
This type of search accepts not only the search quarry matched is matched to the content of a particular web page, the meaning of the quarry matched to the meaning of the website.
Semantics beyond Google
So many rival search engines already use elements of semantics.
Rival search engine Ask boasts strong use of semantic search and an ability to understand questions, and soon it will have the capacity to answer questions.
We, the web world related guys need to wait if this changes bring some advantages to us or not, but according to my thought this will open a new way.